Charts: Internet Usage – HK v.s. SEA

Hong Kong Internet Penetration

According to Nielsen’s report on Hong Kong digital behavior, 87% of Hong Kong consumers have used the Internet in the past 12 months, compared to neighboring markets such as Singapore (67%), Malaysia (38%), Thailand (31%), Philippines (30%) and Indonesia (19%).

Internet usage in Hong Kong is particularly high among those aged 12 to 44 with over nine in ten accessing the Internet on a monthly basis.

Device Ownership in Hong Kong

Device Ownership in Hong Kong

Nielsen predicts that tablet computers ownership in Hong Kong will increase to 58% in 2012.

The top three application on mobile phones and tablets in Hong Kong are search, email and news.

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