Weibo to Reach 500 Million Yuan in 2012

 

The market scale of weibo will be about 500 million yuan (USD79.82 million) in 2012, among which ads and games represent 75.6% and 21.9% respectively, according to iResearch.

During the second quarter reports, Sina weibo announced its revenue in advertising, accounting for USD 10 million. At this moment, all players are searching for better business model to fit their own characteristics.

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