China Publishing Science Research Institute has revealed the “National Reading Survey Report”: 18-70 year-old nationals spend on average 4.47 minutes per day reading on mobile phones, which cost on average 17.04 yuan (about US$2.5).
Over 10% of Chinese nationals, whose age is between 14 and 70, use mobile phones to read. Most of them who read with mobile phone are male, younger, higher educated, and higher income groups.
The report also shows that 63.5% of “mobile reading” users are between 18 and 29 years old. And, males with high school education and above spend the longest reading on mobile phones.
via QQ
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