You are here: Home » Research & Statistics » Taobao Announced Plan to Open its Massive Data

Taobao Announced Plan to Open its Massive Data

by Rocky Fu on March 31, 2010

Hello there! If you are new here, you might want to subscribe to the RSS feed for updates on this topic.

Taobao DataCube Interface

Taobao announced today in Shanghai its plan to open up its massive raw data, “Taobao DataCube“. Personal and corporate data will be protected. Data are provided in two ways:

Directly from Taobao DataCube
From third party research organizations

The data from DataCube include:

Industry size and trend
Buyers’ characteristics such as demographics, geo-locations, and shopping behaviors
Popular products and hot brands
Top searched brands, products, and search-led conversions
Online store statistics

Taobao Announced Plan to Open its Massive Data

Related China Online Marketing Posts:

Subscribe