China Online Travel Statistics, Trends & Insights

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China Online Travel Market Update for Q1 2012

Total online travel market revenue reached 440 billion yuan (USD 70bln) in the first quarter of 2012 in China, 78% of which went to air tickets booking and 13.8% to hotel booking. The total estimated revenue of China OTAs in Q1 was about 23%, down 0.5% from the previous quarter but up 20.4% on YoY [...]

How Ctrip’s Automated Weibo Robot Helps Hotel & Flight Booking

Ctrip launched a robot account on Sina Weibo last week allowing Weibo users to get spontaneous results on hotel and air tickets searches. Weibo users need to follow certain format when they publish a post and at the same time mention Ctrip; once the post is published, the results can be viewed in the comment [...]

Baidu Maps Introduced Hotel Query & Reservation Feature

In partnership with Qunar, Kuxun.cn, and DaoDao.com, Baidu Maps has introduced a Hotel Query and Reservation feature that integrates comprehensive hotel information into its Maps platform, streamlining the process of finding the right spot. Users can either select hotels within the “Vicinity Search” function to launch a hotel search, which locates relevant results within your [...]

Taobao Trip Total Sales Exceeded 10 Billion Yuan in 2011

Taobao Trip, a section on Taobao.com dedicated to travel related products including air tickets, hotel booking, tour packages and etc, announced that their total transactions in 2011 exceeded 10 billion yuan (CNY 10.9 billion or USD 1.73 billion). About 67% of total sales on Taobao Trip (CNY 7.3 billion or USD 1.16 billion) were air [...]

Baidu Integrates Transport Info In Search Results

Just in time for China’s big holiday, spring festival, Baidu’s Box Computing initiative has come out with its real-time flight status inquiry service, integrated in the search results. When a user searches on Baidu using “flight number”?she can view the real-time flight status on top of the search results like the screenshot shown above. Similarly, [...]

Chart: Top 10 OTA by Share of Visits in November

Experian released November data for China’s most visited online travel agencies. Does it surprise you that Qunar is the most visited OTA in China?

China OTA Market Update for Q3 2011 [CHART]

ctrip.com maintains its dominant position in China’s Online Travel Agency (OTA) market with 41% share of total 2.41 billion yuan revenue (USD 379 million).

Tourists Number Surged During National Day 2011

During the seven days of China’s National Day holidays, about 24.3 million tourists traveled to 119 national scenic attractions according to the National Tourism Administration. That was about 8.84% more compared to the same period of 2010. The tickets sale at these tourists attractions during this period went up by 10.57% to 1.25 billion yuan [...]

Jetstar Partners with Alipay for Online Payment in RMB

Australia-based budget airline Jetstar has partnered with the leading online payment solution provider Alipay in China to integrate Alipay into its online booking payment options. Jetstar, Asia’s largest low-cost carrier by revenue, is expanding its Chinese network to nine Chinese destinations, including a planned service linking Beijing, Singapore Melbourne. With a fleet of 80 aircraft, Jetstar [...]

Baidu Announced $306 Million Strategic Investment in Qunar.com

Travel search engine Qunar.com received USD 306 million strategic investment from Baidu, which makes Baidu the biggest institutional shareholder. 306 million is the biggest strategic investment in online travel market in China and also the biggest one for Baidu so far. Qunar and Baidu will work closely together in the product line and branding to promote [...]

Qunar Now Provides Online Hotel Mgmt Toolbox for Free

Qunar recently announced free use of their online hotel marketing and user comments management tools for free. Hotels can update their hotel information and photos, which Qunar promises approval within two working days.

China Online Travel Update Q1 2011

China’s online travel market in Q1 this year exceeded 2 billion in revenue (third-party online travel agents), up 4.7% compared to the previous quarter. In China, there are a lot more travel activities during the first quarter due to New Year and spring festival.

China to Become the World’s Largest Tourism Destination

China will become the world’s largest tourism destination within five to seven years,said Taleb Rifai, Secretary General  of UN World Tourism Organization (UNWTO). Wu Wenxue, Director-General of Department of Planning and Finance of China National Tourism Administration (CNTA), shared some insights in his meeting with Mr Rifai: The total number of domestic travel in 2010 is estimated [...]

CTrip Guarantees The Lowest Hotel Online Booking Rate

Ctrip yesterday announced the launch of the lowest hotel online booking rates commitment. From March 10 onwards, Ctrip guarantees the lowest online domestic hotel booking rate. If consumers find any other cheaper offer, Ctrip will pay three times the difference in cash. Online travel booking in 2009 has reached 30.24 million users, an increase of [...]

Top Online Travel Booking Websites in China

According to a latest China online travel booking report by iResearch, China’s total online travel booking revenue in 2009 has increased to $3.74 billion yuan (about US $548 million) from year 2008′s $2.94 billion yuan (US$431 million), up 27.2%. The top online travel booking websites (by revenue) are: Ctrip: 55.6% eLong.com: 9.9% mangocity.com: 6.2% 118114.cn: [...]

TripAdvisor Buying Chinese Travel Search Engine Kuxun

TripAdvisor is buying Kuxun.cn, a Chinese flight and hotel search engine, at an undisclosed amount (the rumor is, it is 12 million USD). TripAdvisor, owned by Expedia, plans to invest over US$50 million in China through late 2011. The budget includes buying Kuxun, launching its own Chinese travel-review Web site, Daodao.com and hiring more staff. [...]

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