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confidence

Chinese Households Earning More but Saving Less

Chinese households are earning more but saving less, according to Credit Suisse. Based on the Bank’s latest proprietary China Consumer Survey, household income of the bottom 20% of those surveyed has risen by 50% since 2004, while the top 10% has grown 255% to around RMB34,000 per month.

Consumer confidence in China’s rural areas continues to increase

Thumbnail image for Consumer confidence in China’s rural areas continues to increase

A recent survey by Nielsen and CEMAC (Chinese Economic Monitoring & Analysis Center) showed consumer confidence slowing among those in cities, but steadily increasing among consumers in rural villages, who have a greater willingness to spend compared to those in larger cities.

Consumer Confidence in China Back to Pre-Recession Levels

Chinese consumers’ confidence has reached levels not seen since 2007, according to the China Economic Monitoring and Analysis Center (CEMAC), jointly run by China’s National Bureau of Statistics and the Nielsen Company. For the survey, they interviewed over 3,500 Chinese shoppers in ities, towns and rural villages, and concluded that the consumer confidence index has [...]