According to the latest CR-Nielsen report, China online display advertising market reached 18 billion yuan in 2009, up 36.9% from 2008.
The top 5 online display advertising industries
automobiles: 16.1%
fashion: 14.8%
entertainment: 10.6%
computer and electronic products: 10.3%
FMCG: 8.4%.
Top 5 Online Display Advertisers
Top 5 Advertisers with the highest online advertising spend:
Jiayuan.com (online dating): 520 million yuan
VANCL (online apparel): 510 [...]