Chaoyang district court in Beijing ruled that Evercare (Chinese name: Yi Mei Er) and Baidu engaged in unfair competition and ordered them to pay over 130,000 yuan for damages to Shisanba Co. Evercare beauty salon started paid search advertising on Baidu on August 15, 2007. Evercare started bidding on its competitor’s brand name “Shisanba” on [...]
Chinese Paid Search (PPC) Campaign Service Those with firsthand experience suggest that few companies with a reason to be in Chinese market can forego investment in China. Maybe you’ve set up your office in China; maybe you expect to do so soon. China Internet is by no means something you should neglect. Do you want [...]