January 20, 2010
The following statistics are based on data released by CNNIC for 2009.
China Internet users: 384 million, with a penetration rate of 28.9%
Broadband Internet users: 346 million
China mobile internet users: 233 million (60.8% of total internet users)
Internet users in rural areas: 106.81 million
Registered domain names: 16.82 million (80% are .cn domains)
Top 3 Internet applications
online music
online [...]
Read the full article →
January 15, 2010
According to the latest CR-Nielsen report, China online display advertising market reached 18 billion yuan in 2009, up 36.9% from 2008.
The top 5 online display advertising industries
automobiles: 16.1%
fashion: 14.8%
entertainment: 10.6%
computer and electronic products: 10.3%
FMCG: 8.4%.
Top 5 Online Display Advertisers
Top 5 Advertisers with the highest online advertising spend:
Jiayuan.com (online dating): 520 million yuan
VANCL (online apparel): 510 [...]
Read the full article →