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You are here: Home / China Online Video Market Update Q1 2011

China Online Video Market Update Q1 2011

May 23, 2011 By Incitez China

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In Q1 2011, three online video portals, Youku Tudou and Qiyi, combined represent over 70% market share by effective browsing time.

86.4% of China internet users watch video online, which is close to 340 million. Total effective browsing time in total in Q1 is 3,64 billion hours, up 22.1% from the previous quarter.

What’s worth noting is that, the effective browsing time of Qiyi.com more than doubled from 250 million hours in Q4 2010 to 560 million hours in Q1 2011.

Source: iResearch

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Filed Under: Uncategorized Tagged With: iqiyi, online video, tudou, youku

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Incitez China helps businesses and enterprises develop digital assets, digital marketing strategies and campaigns targeting Greater China markets including mainland, Hong Kong, Macau and Taiwan.

Comments

  1. mymoonlog says

    May 24, 2011 at 8:16 am

    The best…..I  LOVE  CHINA

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