According to a report by the Chinese online tourism website (tao.117go.com), as high as 61% of Chinese tourists have ordered air tickets and hotels in advance for over 10 days tour, by combining Mid-autumn Festival and Chinese National Day holiday together.
This year, only three-day working days will remain after Mid-Autumn Festival, followed by Chinese National Day. Many people applied for several days off to enjoy a long holiday. Then, Oversea travel destinations become their top choices.
Among free and easy trip travelers, the top 10 are Tokyo, Taipei, Osaka, Kaohsiung, Hualien, Los Angeles, Hong Kong, Singapore, Seoul and Kenting. It is worth mentioning that Los Angeles is becoming a hot new destination for Chinese tourists going on free and easy trips, and it is the only destination out of the Asia Pacific region. Besides, South Korea has gained a strong recovery and returned to the list.
Free and easy tour travelers are more inclined to focus on leisure and relaxation compared with the traditional travelers traveling in groups. 90% purchase are for entertainment.
And compared with summer holiday, the ratio of office workers traveling during the National Day is increasing that recreational features become more significant. The tickets order of hottest attraction during the summer holiday has decreased from 38% to 28% this October. In the mean time, orders of recreational goods and transportation card tickets account for respectively 5 percentage points and 3 percentage points increase.
Family tourism is a prominent feature of Chinese free tour travelers. More than 74% of orders came from families with three or more members. And it is also timely to promote the development of outbound chartered vehicle business; such orders have increased by more than 100% compared with the same period last year.