The monthly active users of China mobile internet exceeded one billion units devices in 2016 according to QuestMobile.
Android active devices exceeded 746 million units in December 2016 from 620 million in Jan 2016 while iOS ones dropped from 286 mn in Jan 2016 to 276 mn in Dec 2016.
66 mobile apps in China each has over 50 million monthly active users in Dec 2016; 146 apps bewteen 10 million and 50 million.
Both Android and iOS apps have increased total monthly usage time in Dec 2016, with an increase of 34% and 20% respectively YoY.
Each age group has increased app usage duration per device over the past two years.
WeChat active users reached 856.39 million in Dec 2016, an increase of 23% YoY ranking the number one app by total number of active users. The next apps in the top ten include QQ, Taobao, Alipay, Tencent Video, iQiyi, Baidu Mobile, Weibo, and Sogou Input.
WeChat also ranks first by DAU/MAU ratio (76%), followed by QQ (57.6%), Sogou Input (52.2%), Baidu Input (50.5%), and 360 Mobile Security (42.6%).
A WeChat user has the highest average monthly usage duration (1,967 minutes), followed by Toutiao (news app; 955 mins), QQ (865 mins), Netease News (636 mins), UC Browser (610 mins), etc.
Tencent Video was the most downloaded app in Dec 2016 (6.19 million downloads), followed by Alipay (5.86 mn), QQ (5.72 mn) and WeChat (5.44 mn).
Tencent Video, iQiyi, and Youku are the top 3 online video apps by total MAUs in China in 2016.
Weibo was ranked the top social networking mobile app in 2016 by QuestMobile with over 341 million MAUs, followed by QZone (92m) and Momo (70m).
Top mobile shopping apps last year in China by total MAUs include Taobao (430.7m), Jingdong (152.7m), VIPShop (59.1m), Tmall (49.3m), Suning (28.9m), and etc.
Top 15 airlines and hotels apps are all local apps except Booking (9th) and Airbnb (14th).
In app stores category, Tencent’s Yingyongbao ranks on top with over 184 million MAUs, followed by Baidu Mobile Assistant (161m), 360 Mobile Assistant (113m), Xiaomi App Store (91.5m), Huawei App Store (87.8m), OPPO Software Store (75.6m), Vivo App Store (53.5m), and etc.