The annual financial report of Alipay, part of Alibaba Group, showed that half of Alipay revenue came from Taobao. In the top 10 cities of per capita Alipay expenditure listed in the statement of account, four cities of Taiwan are included. Perhaps more surprising is that Taiwan’s Chiayi City climbs atop. The per capita Alipay expenditure of Chiayi is 180% of Hangzhou, where the headquarters of Alipay locates.
At the present stage, the volume of business transactions of Taiwan accounts for less than 1% of the total volume of Taobao. In 2012, Taobao officially set up an office in Taiwan. While on 11 November, 2012, the total sales volume of Taobao reached 19.1 billion yuan, which amounted to twenty times the daily volume of retail sales of Hong Kong. This indicated that Taobao has the ability to deal with 1205 orders in one second. This is almost four times the speed that Amazon.com made during the Christmas in 2012. Analysis suggests that there are 16.8 million netizens in Taiwan, as many as four times the that of Hongkong.
Chen Yuqiao, the CMO of pgmall.com.tw, which is the largest lady bags manufacturer in Taiwan, said that Taobao will reshuffle the online shopping industry of Taiwan. Huang Wengui, the COO of mayuki.com.tw held nothing back when talked about Taobao. He said that Taobao is the best online shopping platform in the world and the second one is RaKuTen.
Half of the goods from Taobao shipped to Taiwan are taken on by Dong-Feng Express Company. The VP of this company roughly estimated that there are 10,000 packages shipped to Taiwan every day. That is, there are at least 3.65 million packages shipped to Taiwan every year via Taobao.
Taobao estimated that there will be 3 million Taiwan users after three years. At that time, one in seven Taiwanese can buy directly from Mainland through Taobao. This will have a impact on Taiwan’s roadside stalls, which have the same source of goods.