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Momo Live Video Service (Web version)
Live streaming is experiencing rapid growth in China, fueled in part by a limited selection of entertainment media and a shortage of other "reality" programming; live streams have achieved popularity by showcasing everything from everyday life to cooking, even including one in which the creator streams herself eating meals each day.
The industry is dominated by a handful of major apps including Yizhibo (32.7% penetration) and YY Live (25.3% penetration...
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