The 10 charts from IDC China show the online retail channel trends for the various devices between the Q1 2016 and Q3 2017. They essentially highlight that the online retail channel continues to be an important channel for the sale of devices in China.
The share of online retailers continues to grow for projectors, making up more than 30% of the market in 2017.
In Q2 2017, desktop units sold through JD.com made up 93.7% of the overall units sold through online retailers in China.
From Q1 2017 onwards, Chinese etailers have been making up more than 45% of market share for notebooks. With the help of the 618 Sale in Q2 2017, it also helped eTailers to grow its market share to reach more than 50% then.
The overall monitor market can be seen to b...
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