Alibaba buys into China's leading out-of-home (OOH) marketing network which covers 150 cities and creates 500 million daily offline impressions.
Alibaba Group announced on July 19 that it will pay US$1.43 billion for a 6.62% share of Shanghai-based Focus Media. It will also acquire another 5% interest in it within the next 12 months.
Alibaba and its affiliate will also buy shares in an entity controlled by Focus Media's founder and Chairman Jiang Nanchun. The total investment, not incl...
Log in or subscribe here to read the full content.