China residents took 149.72 million outbound trips in 2018. The per-capita expenditure on the consumption of education, cultural, and entertainment products accounted for 11% of per-capita consumption expenditure.
Tourism market overview 2018
China recorded a total of 5.54 billion domestic person-trips in 2018, up 10.8% from 2017, according to the Ministry of Culture and Tourism. That brought a total of 5.13 trillion yuan ($761 billion) in sales to the tourism industry, an increase of 12.3% year-on-year.
There were 141.2 million inbound person-trips made by tourists from outside mainland China, an increase of 1.2% year-on-year. In particular, residents in Hong Kong, Macau, and Taiwan accounted for over 78% of the total inbound trips. Tourism revenue from foreigners visiting China ...
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