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CIW / China Consumers / 22 FMCG companies reaching over 100 million urban Chinese households in 2019

22 FMCG companies reaching over 100 million urban Chinese households in 2019

November 26, 2019 By Kantar China

The latest data from Kantar Worldpanel shows that there were 22 Fast Moving Consumer Goods (FMCG) companies reaching over 100 million urban Chinese households during the 52 weeks ending October 4, 2019, with P&G, Yili and Mengniu each attracting more than 160 million families.

Products from these three companies were bought by more than 90% of Chinese families over the past year. In terms of growth rate, YST Group, Haday and The Coca Cola Company are top three performers, posting the ...

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Filed Under: China Consumers Tagged With: ciw premium, coca cola, FMCG, Mengniu, P&G, Yili

Kantar China

About Kantar China

Kantar is one of the world’s leading data, insight, and consultancy companies. Working together across the whole spectrum of research and consulting disciplines, its specialist brands, employing 30,000 people, provide inspirational insights and business strategies for clients in 100 countries. Kantar is part of WPP and its services are employed by over half of the Fortune Top 500 companies. For further information, please visit Kantar at www.kantar.com

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