• Skip to primary navigation
  • Skip to main content
  • Skip to primary sidebar

China Internet Watch

China Internet Stats, Trends, Insights

  • Home
  • Industry
    • Retail & E-Commerce
      • Dossier: China E-Commerce
      • Cross-border E-Commerce
      • Online Payment
      • Tmall
      • Taobao
      • Pinduoduo
      • Jingdong
      • Xiaohongshu
      • Meituan Dianping
      • Vipshop
      • Dangdang
      • Amazon China
      • Shopping festival: 618 China
      • Shopping festival: Double 11
      • China B2C
      • B2B
    • Media & Entertainment
      • Chinese Social Media
        • Wechat
        • Weibo
        • QQ
        • QZone
        • Online Video
          • iQiyi
          • Youku
          • Tudou
      • Search Engine
        • Baidu
        • Sogou
        • 360 Search
        • Google China
        • SoSo
      • Advertising
    • Travel
      • Outbound Tourism
      • OTA
      • Ctrip
      • Qunar
      • eLong
      • Hospitality
      • Airline
    • Technology
      • Alibaba
      • Mobile
      • Mobile Apps
      • Smartphone
    • Finance & Fintech
      • Alipay
      • Huabei
      • Banking
    • China Consumers
      • Post-90s
    • Economy & Trade
    • Education
    • Autos
  • Trending
    • Chinese Social Media
    • Chinese Search Engine
    • China E-Commerce
    • Double 11
    • Jingdong
    • Taobao
    • Tencent Video
    • Pinduoduo
    • TikTok (Douyin)
    • Tmall
    • Xiaohongshu
  • Whitepaper
    • eBooks
    • Dossiers
    • Statistics
      • China Internet Users
      • China internet penetration
      • China Browser
      • WeChat monthly active users
      • Weibo monthly active users
      • China top mobile apps list
    • Weekly e-Newsletter
  • Subscribe
  • Log In
    • Account page
  • Show Search
Hide Search
CIW / Technology / China smartphone market in Q3 2019; Huawei 42% market share

China smartphone market in Q3 2019; Huawei 42% market share

November 27, 2019 By CIW Team

Worldwide smartphone shipments increased 0.8% year over year in Q3 2019 after seven quarters of decline and Huawei doubled down on China, according to IDC. In total, companies shipped a total of 358.3 million smartphones during the quarter, which was up 8.1% QoQ.

Top 5 smartphone companies by worldwide shipments in Q3 2019 are Samsung (78.2 million units), Huawei (66.6 million), Apple (46.6 million), Xiaomi (32.7 million), Oppo (31.2 million).

In China, greater consolidation toward the top 5 brands was the main trend in the quarter according to IDC. The top Chinese brands all increased their local shipments in preparation for Double 11 2019. The best selling smartphone brands during Double 11 are Apple, Huawei, Honor, and Xiaomi.

The shipment of China’s smartphone market was about 98.9 million units in the third quarter of 2019, down 3.6% year-on-year according to data from IDC.

Huawei leads China’s smartphone market in Q3 2019 with 41.5 million units in shipment, an increase of 64.6% YoY. Vivo (18.1 million units), oppo (16.4 million units), Xiaomi (9.7 million units) and Apple (8.1 million units) rank the second to the fifth.

While the Changxiang and nova series were the volume drivers, the high-margin Mate and P series provided attractive channel margins. This strategy played a crucial role in sustaining Huawei’s performance in China.

Huawei shipped higher volumes than expected as it shifted focus to China domestic market, particularly in lower-tier cities. While a sentiment of nationalism has helped to bolster Huawei in China, solid relationships with the local channel players have been key.

Xiaomi for the first time saw less than a third of its shipments delivered domestically in China, which was second to India in volume. Xiaomi launched multiple smart devices ahead of Double 11 including several smartphones (Mi CC9 Pro, Mi Note 10, Redmi Note 8T), smart watch Mi Watch, and Mi TV 5.

Check out smart speaker market (led by Amazon and Alibaba), tablet market, and top factors for China smart device users’ purchase.

Share
Tweet
Buffer
Share
Email
WhatsApp
26 Shares

Filed Under: Technology Tagged With: huawei, q3 2019, smartphone, xiaomi

Sign Up E-Newsletter: CIW Weekly

Sign up to receive weekly email updates on China digital trends and insights.

Bonus: "China Internet Statistics" and "WeChat Mini-Programs" whitepaper. We respect your privacy and take protecting it seriously. No spam.

Primary Sidebar

Sign Up E-Newsletter: CIW Weekly

Get weekly email updates on China digital trends and insights.

Bonus: "China Internet Statistics" and "WeChat Mini-Programs" whitepaper. We respect your privacy and take protecting it seriously. No spam.

Latest Articles

China’s year-end shopping festival Double 12 is on

Top mobile apps used by post-00s, middle-aged, elderly in Q3 2019

How Chinese companies utilize private traffic for customer acquisition and retention

social-networking-2014-china

China business mobile apps overview; top social apps Maimai and LinkedIn

Xiaomi in Q3 2019; IoT platform saw 213 million connected devices

Most Shared This Month

China Double 11 shopping festival statistics 2019; best-selling brandsChina Double 11 shopping festival statistics 2019; best-selling brands
Audi used competitor Infiniti’s creative in a video ad on WeChat MomentsAudi used competitor Infiniti’s creative in a video ad on WeChat Moments
Tencent highlights in Q3 2019; WeChat MAU grew to 1.15 billionTencent highlights in Q3 2019; WeChat MAU grew to 1.15 billion
Alibaba, Baidu, Xiaomi in the top 5 global smart speaker brands by total shipment in Q3 2019Alibaba, Baidu, Xiaomi in the top 5 global smart speaker brands by total shipment in Q3 2019
Apple’s iPhone 11 sales broke 100 million yuan in 1 minute on Double 11 2019Apple’s iPhone 11 sales broke 100 million yuan in 1 minute on Double 11 2019
Tencent launched Nearby Ads for SME retailers on WeChat MomentsTencent launched Nearby Ads for SME retailers on WeChat Moments
Men’s beauty market in China looks to be more promisingMen’s beauty market in China looks to be more promising



Copyright © 2019 INCITEZ PTE LTD · chinainternetwatch.com · About · Privacy · Contact