The four mobile social platforms favored by brands in China to plant a seed in consumers' minds driving brand awareness and sales are no doubt TikTok (Douyin app), Kuaishou (Kwai), Bilibili, and Xiaohongshu (RED).
Take a quick overview of the four apps on time usage, user growth, and their downstream shopping platforms (Taobao, Pinduoduo, JD, Taojiji, Vipshop).
TikTok's monthly active users increased to 518 million in March 2020, an increase of 14.7% YoY. Kuaishou and Bilibili both ex...
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