China Retail & E-Commerce

For traditional retail market, check out data on China retail sales here or bricks and mortar retail market here.

China’s top e-commerce and retail are being integrated, a concept brought by Alibaba “New Retail”. The largest shopping festival in China are Double 11 (or Singles’ Day) in November and mid-year promotion 618 (August 18). View articles related to China’s retail, new retail, online shoppers, and e-commerce market statistics, trends and insights below.

Check out cross-border e-commerce specific articles here.

Or, browser by China e-commerce sites and platforms: Taobao, Tmall, JD, Kaola, Vipshop, Xiaohongshu, Pinduoduo, Amazon China.

Download the latest Dossier on China E-Commerce market if you have a CIW Premium membership. Subscribe here.

Tmall Global overview in 2018

Tmall Global introduced 122% more overseas brands in 2018, over 80% of which enter into the Chinese market for the first time. China cross-border import

China online shoppers trends 2019

The higher educated Chinese are the least likely to be attracted by incentivized sharing. Nearly 90% of users with middle school or lower education spent

CIW eBooks

eBook: Tmall Global Guide

Tmall Global is a leading cross-border e-commerce platform in China, enabling Chinese consumers to buy products from other countries. Introduced in 2014, international brands on