With the rapid development of the Internet, the post-90s have shined on the China Internet. They represent a new generation in China, especially in the Internet. 61.7 % of 16 million post-90s surf the Internet everyday, which accounts for 13% of the total number of China Internet users. In addition, the annual consumption by […]
Archives for August 2012
Qihoo 360: A New Player in China’s Search Market
Qihoo 360, China’s biggest anti-virus vendor, launched a search engine “so.360.cn” on 16 August in public beta and soon became the second largest traffic source to many websites like chinaz.com and dxy.cn. Since 20 August, Qihoo has replaced the default search engine with its own on its directory site hao.360.cn and its own browsers. Due […]
Sina Weibo New Design Leaked
Sina Weibo is secretly developing a new design in which posting will have visibility settings and individual users’ Weibo page more design options. In the new design which will likely be released in late September, users can publish posts which only certain groups of friends can see and comment (can’t re-post though). The new design […]
China’s Mobile Ad Spending 2010-2016
China’s mobile ad spending as a percent of online ad spending is far lower than that of South Korea and Japan, according to eMarketer’s report in July 2012.
Baidu PPC Launched Android App & Performance Analysis
Baidu launched an Android app for its paid search platform where advertisers can check account balance, campaign performance; top up account, receive alert and optimize campaigns. The Android app is currently in limited beta; if you want to give it a try, contact your Baidu representative and tell her your mobile number (where the link […]