Benefiting from the rapid development of e-commerce, China online ads market reached 14.53 billion yuan (USD2.33 billion) in Q3 2012, which is building its historical high.
Archives for January 2013
China Internet Users Online Time Distribution
Here comes China Internet users online time distribution in recent 3 months from Baidu Tongji.
74% Chinese Netizens Acquire News Online
The latest Global Communication Market Report from the British Ofcom made a comprehensive research on consumers’ consumption and attitude toward communication services and products in the global market. The Overview of China 1. Population and Economic Elements With 1.3 billion population, China has a diversified population structure – 56 minorities, 14 languages and countless dialects. […]
Baidu Baike in 2012
If you ever benefited from utilizing the power of Wikipedia for marketing, you should realize the importance of Baidu Baike (Baidu’s Wikipedia). Take a look at the overview of Baidu Wiki made from official data released by Baidu:
China Mobile IM Active Users Reached 480 Million
In Q3 2012, China mobile IM active users reached 480 million, up by 9.8% compared with previous quarter. The top 3 IM software with most accumulated users were mobile QQ, WeChat and Mobile Fetion, with the market share of 37.54%, 23.19% and 21.00% respectively.
Top Referrals of China Search Engines
Navigation websites play an important role in contributing traffic to search engines as well as offering convinience for Chinese netizens. Let’s take a look of the top referrals of China search engines.
China Advertising 2012
2012 is the trouble times of Chinese advertising. Whether the food security crisis aroused by the toxicant capsules, Diaoyu Island incident or the hit of the Voice of China, we could see the influence of media. The Overview Statistics of China Advertising 2012 In 2012, the advertising market was more than 652.8 billion yuan (USD […]
Baidu Zhidao Launched Q&A Platform for Enterprises
Baidu Zhidao is the world’s largest Chinese interactive Q&A community platform. Recently it launched Q&A community marketing platform for enterprises. Baidu Zhidao Enterprise Platform serves as corporations’ official customer service. The platform is offered for the enterprise users to communicate with their customers and lightens the burden of the high labour service cost, which can […]
Top Cities on Mainland China by Forbes
Forbes shared their idea of which are the top 25 cities in China in terms of commerce, innovation, operation cost and developed tourism. Shanghai appeared for 4 times in the top 3 as the best commercial city, the best innovative city, city with highest operation cost and city with most developed tourism. First tier cities, […]
Top 15 Most Popular Topics on Weibo 2012
Liu Xiang’s withdraw in 2012 Olympics, the 18th Party Congress and some extremely popular online expressions. Chinese netizens had been more active on weibo platforms in 2012. Take a look of top 15 most popular topics on Sina Weibo in 2012 and you will know better of your potential consumers.
How Online Advertisers Pay in China in 2012
Take a look of how online advertisers pay in China and you may generate a new plan in your mind. CPT is short for Cost Per Time, a comparatively fixed charging model. Most websites or blogs will charge for a certain sum of money per month, which assures their stable advertisement income. But the advertising […]
China Becomes The Largest Android Market
According to Informa Telecoms & Media’s latest research, China has become its largest market with almost two-thirds of the handsets sold,and a third of the Android devices sold in 2012. With a year-on-year growth of 85% in 2012, China is the fastest-growing smartphone market by far. And this growth is being driven by the explosive demand for Android […]