CIW Dossier “WeChat Official Account” is compiled to provide a quick view of Tencent’s WeChat content ecosystem Official Account.
Released in: July 2019
Total pages: 14
Access Level: All CIW Premium subscribers
Table of Contents
- WeChat Official Account vs. WeChat App Users (Geo-Distribution, age, gender, consumption capacity)
- Source of Official Account Followed By WeChat Users
- Numbers Of Official Account Followed By WeChat Users
- Behaviors Of WeChat Official Account Users After Reading The Official Account Articles
- Content Categories of Top 500 WeChat Official Account
- Top 100 Categories of WeChat Official Accounts by Gender
- WeChat Official Account Usage by City Tiers
- Top Followed WeChat Official Account Categories by City Tiers
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