CIW eBooks

Consumer Products

eBook: Win Chinese Market with Content

Consumer Products

eBook: Small Town Youth, New Growth Engine in China

Retail & E-commerce

eBook: China E-Commerce Factories

Media & Entertainment

eBook: Xiaohongshu Growth & Product Strategies

Retail & E-commerce

eBook: Launch Product in China with Tmall Key Box

Retail & E-commerce

eBook: Tmall Global Guide

Technology

eBook: Purchase Intention of Smartphone and Smart Hardware in China

Retail & E-commerce

eBook: How a community based e-commerce startup managed to reach 60 cities and 10 million households in China

Retail & E-commerce

eBook: Brick & Mortar Retail’s Transformation with WeChat Pay Smart Store

Retail & E-commerce

eBook: The digital transformation of China’slargest wool and textile enterprise

Consumer Products

eBook: Meet China’s New Middle Class 2019

Consumer Products

eBook: Consumption Trends of China’s Young Generation

Technology

eBook: ByteDance’s Secret Recipe

Media & Entertainment

eBook: 7 lessons from Double 11 marketing campaigns

Retail & E-commerce

eBook: Double 11: China’s Biggest Shopping Festival