In the past, consumers may need to open a mobile app, or a small program, which takes about four or five steps to complete payment. But now, consumers only need to open the WeChat “scan” function and scan the product QR code price tag, and the products can be automatically added to the shopping cart of the Tianhong’s application to complete the checkout through WeChat, and pass through the equipment verification before leaving.
Users without a mobile phone can even perform face recognition and complete payment using machines provided.
This eBook “Brick & Mortar Retail’s Transformation with WeChat Pay Smart Store” shares how a leading retailer transformed its business integrating WeChat Pay.
Latest update: May 2019
The number of pages: 13
Access Level: all CIW Premium subscribers, CIW Standard (annual billing) subscribers