China’s Labor Day holiday, from 29 April to 3rd May 2023, witnessed an unprecedented boom in domestic tourism this year, with popular hotels fully booked and tickets to famous scenic spots selling out.
The Billion-Dollar ‘Planting Grass’ Economy: Content, Commerce, and Social Shopping
It’s hard to pinpoint when it started, but major Chinese tech companies have become obsessed with “planting grass” (Zhongcao). “Planting grass”, or Zhongcao, refers to recommending quality products to others to entice purchases or generating a desire to experience or possess something based on external information. In recent years, internet giants such as Tencent, Alibaba, […]
Double 11 shopping festival 2022: Tmall and JD sales
Alibaba’s Tmall kicked off the Double 11 Shopping Festival 2022 at 8:00 p.m. on October 24. Compared with the pre-sale started on October 20 or 21 in previous years, the pre-sale time of this year’s Double 11 has been shortened.
China Mobile Internet Insights 2022: Top Mobile Apps & Platforms
The top mobile apps in China by MAU in the first half of 2022 are led by WeChat, Taobao, Alipay, Douyin (TikTok in China), Gaode Maps, Pinduoduo, QQ, Baidu, Sogou Input, and Baidu Input, according to data from QuestMobile. Top Mobile Apps with MAU>100M in H1 2022 The top 5 mobile app categories by total […]
China e-commerce market 2022: top mobile apps and users
Taobao, Pinduoduo, and JD continue to be the top mobile shopping apps by MAU in China in the first half of 2022. WeChat Mini Programs remain a key traffic channel to Meituan Select, Herma, and JD. E-commerce and Shopping in 2021 The average monthly active users of China’s online shopping market exceeded 842 million in […]
Alibaba Cloud launched SaaS platform to help companies achieve carbon neutrality goals
Alibaba Cloud has launched a software-as-a-service (SaaS) product Energy Expert, a sustainability platform to help customers worldwide measure, analyze and manage the carbon emissions of their business activities and products.
China tourism revenues down 43% in Labor Day golden week 2022
During the five-day “May Day” holiday in 2022, China saw 160 million domestic person-trips, a year-on-year decrease of 30.2%, and recovered to 66.8% in the same period before the epidemic according to the Ministry of Culture and Tourism.
Mobile reach in 2022: Tencent, Alibaba, Baidu, ByteDance, Kuaishou
Tencent has the highest reach of internet users in China in 2021 (95%) with 442 mobile apps, followed by Alibaba (88%), Baidu (81%), and ByteDance (73%), according to data from QuestMobile.
China grocery e-commerce market to more than double by 2023
China’s grocery consumption retail market is estimated to reach 5469.7 billion yuan in 2021 and exceed 6817.3 billion yuan by 2025. Grocery Consumption by Categories Grocery retail market Online contributed to 14.6% of the total grocery retail market in China in 2020 from 8.8% in 2019. China grocery e-commerce market is estimated to exceed 1.2 […]
China senior internet users overview 2022
China senior internet users, who are above 50 years old, reached a record number of 275 million as of January 2022, according to data from QuestMobile. The seniors in China spend an average of 5.7 hours per day on the internet, down from 6.2 hours a year ago. Mobile phones, TV, and Desktop computers are […]
Top 10 Advertisers in China in 2021
Taobao, JD, and Pinduoduo are the top 3 advertisers by total ad spend in 2021 among all Chinese internet companies. Taobao’s total ad spend exceeded 10 billion yuan (US$1.68 bn) in 2021, followed by JD (9.5 billion yuan or US$1.50 billion), according to data from QuestMobile.
China online advertising market insights 2022
In 2022, 42.9% of advertisers in China expect to increase spending in digital marketing, 25 percentage points more than advertisers expect to reduce spending, according to CTR. China advertising market vs online ad market Advertisers of large enterprises with a budget of 500 million yuan or more are more confident in digital marketing spending. In […]
6 trends of China’s digital economy innovation
In a relatively short time, China has become one of the world’s largest digital economies. Thanks to the support of nearly one billion internet users, China’s e-commerce sales rose to $1.7 trillion in 2020, accounting for about 30% of the country’s total retail sales. But scale is not the whole point of the story. Innovation […]
Double 11 (Singles’ Day) Shopping Festival 2021: Alibaba Tmall GVM hit US$84.54 billion
Would Double 11, the biggest shopping event in China, remain the most important shopping festival in 2021? The total amount of GMV this year will be twice that of 2019, reaching about US$85 billion, according to App Annie’s forecast.
Top 50 most valuable Chinese brands 2021
Kantar BrandZ Top 100 Most Valuable Chinese Brands grew by 57% year-on-year in 2021 to reach a total value of more than $1.56 trillion up from $996 billion in 2020.