iQiyi, a video provider now owned by Baidu, jointly announced with China’s biggest TV manufacturer TCL to launch 48 inch TV+, also known as internet TV. According to iResearch, iQiyi and PPS (Baidu acquired PPS this May) monthly users reached 358 million, is the biggest video platform in China. Data showed that TCL has 25.2% […]
According to CNZZ, Baidu topped China search engine market share with 63.16%, followed by Qihoo’s 360 with 18.23%. Sogou ranked third with 10.35% market share.
Baidu announced on August 28, 2013 that Baidu Mobile Navigation would be free hereafter. Merely four hours later, AutoNavi, a leading map and navigation Chinese company, responded with free navigation service promptly. The war over mobile navigation market accelerated immediately. Free is a sharp weapon to break original market structure and win market dominance. Baidu […]
According to Baidu Mobile Internet Report in Q2 2013, Android daily active users grew steadily though QoQ increase rate dropped down, and it might hit 300 million by the end of 2013. In Q2, the number of Android increased new users was about 20 million, with a 10% QoQ increase.
Baidu joined with China Consumers’ Association and launched Baidu Netizens Interests Protection Plan. When Baidu log-in users click Baidu PPC and Baidu content network advertisements, they can get full refund of their total lost money from Baidu.
According to iResearch, in June 2013, media players daily unique visitors reached 130 million in total. Baofeng was the top media player in China, with 29.86 million average daily unique visitors and 10% reach rate. Followed by QVOD and iTunes.
Baidu acquired 91 Wireless with USD 1.9 billion, and Qihoo 360’s Leidian search which targets mobile users launched on July 18, merely two days after Baidu’s new acquisition. Besides, Wandoujia (known as SnapPea overseas) and AppChina also laid emphasis on app search.
The revenue of Top 100 Internet enterprises in China was over 200 billion yuan (USD 32.44 billion). The top three giants were Tencent, Alibaba and Baidu, their revenue together surpassed 100 billion yuan(USD 16.22 billion). Internet industry has been highly concentrated and has achieved economies of scale. The top 100 enterprises covered comprehensive industries. 90% […]
Hitwise report showed that Baidu and Qihoo’s 360 continued eating away other search engines market share. Baidu dominated the market with 73% share, and Qihoo’s 360 followed with approximately 15.5% in June 2013.
China search engine Marketreached 9.28 billion yuan(1.5 billion USD) in Q2 2013, with a QoQ growth of 25.1% and a year-on-year growth of 35.3%, according to statistics released by iResearch. China search engine market growth in Q2 was driven by three factors. First, due to seasonal factor, after the Chinese Spring Festival, search traffic was […]
iResearch recently released its China Internet Data Report in Q2 2013, giving us a glimpse of China internet performance in Q2. Online Markets and Online Advertising As you can tell from the chart above, Mobile won over PC devices on internet segment markets growth, such as shopping, searching, marketing(searching excluded) and game. Online shopping and […]
China online ad market in Q2, from iResearch data, reached 23.26 billion yuan (USD 3.8 billion), growing 17.4% compared to Q1 and YoY growth of 27.4%. China online ad market is entering to a steady growth stage. In Q2, search, video, news and navigation monthly usage increased. NetEase, Taobao and eTao had more than 10% […]
Baidu quietly launched Personal Assistant app for businessperson, to help CEOs, managers and the white-collars manage their business relationships. With this app, you can set up contact files for customers, suppliers and partners. And you can check each contact conveniently with all information you need, including recent activities, information exchanged, etc. Business success begins from […]
Baidu is about to increase cost for unverified PPC accounts beginning from Aug 1, 2013. For unverified business accounts, promotion cost will increase from additional 10% to 20%. For unverified personal accounts, promotion cost will increase from additional 10% to 20%, no matter whether the account is authenticated or not. For verified accounts who have […]
Conversations in social media contain valuable information and data for marketers; as there are many tools, free and paid in the market, we will share a quick tip on how you can check brand conversation on China’s major micro-blogging platforms using Baidu search. It’s actually quite straightforward; in simply three steps: