The proportion of lifestyle content sharing from mobile apps in China kept increasing in the twelve months ending in March 2017 while games and shopping categories shrank. WeChat is the top channel of mobile sharing in China. The number of sharing to WeChat friends (chats) exceeded that of WeChat Moments (social networking section on WeChat) […]
In June 2017, China’s mobile market has produced a total of 41.786 million mobile phones, showing a comparative 6.2% decrease; there are 97 newly released models, which has decreased 29.7%. In the first half of 2017, China’s mobile market has produced 239 million mobile phones and released 565 new phone models, showing a decrease of […]
Now, people go to McDonald’s in China, in addition to queue to buy their meals, they can also order online and take meals offline by using McDonald’s ordering App. By constantly optimizing and upgrading usage scenarios, scene marketing is transforming traditional offline marketing in the internet way. So, what is Scene Marketing? Scene marketing is […]
Tencent has enhanced WeChat search features this week and feed the search results with data from WeChat Mini-Programs.
The shipment volume of Xiaomi smartphones totaled 23.16 million in the second quarter of 2017 with an increase of 70% QoQ according to an internal letter by Lei Jun.
China’s online retail market totaled US$198.12 billion in the first quarter of 2017 with an increase of 27.6% YoY according to data from Analysis; B2C segment accounts for over 53%, led by Tmall (55.8%). Mobile continued its strong growth of 38.8% in China’s online shopping market, dominated by Tmall and Taobao (80.5%).
WeChat team announced a new feature over the weekend that makes WeChat Mini-Program discoverable by keywords searching.
The GSMA Mobile World Congress Shanghai, will be held 28 June – 1 July 2017 at the Shanghai New International Expo Centre (SNIEC).
The total sales of smartphones in China reached 35.52 million units in April 2017, led by Huawei with 8.08 million units and 22.8% market share.
WeChat launched Search and Top Stories sections in the updated WeChat iOS 6.5.8. These two sections are not yet available for Android smartphone users.
Tencent Video and Baidu’s iQiyi are the top two mobile video apps by the number of monthly active users in China in March 2017. Both have exceeded 400 million MAU.
Phone companies shipped a total of 347.4 million smartphones worldwide in the first quarter of 2017. Huawei grew nearly 22% in China as shipments climbed from 28.1 million units last year, to 34.2 million units in Q1 2017 according to IDC.
Launched in January 2017, WeChat Mini-Program (WMP) has definitely attracted a lot of attentions. The highest penetrations come from mobile payment and online video categories.
Starting on 29 April 2017, users can easily rent a bicycle from one of the six leading bike-sharing companies in China via Alipay without installing additional mobile apps.
iPhone has the highest retention rate (18.6%) in Q1 2017, followed by Huawei (13.4%). However, Huawei is the top smartphone brand in China by sales (19.2%) in the first quarter of 2017, followed by OPPO (18.7%).