Weibo reported net revenues of US$149.0 million in Q4 2015 compared to US$105.2 million for the same period in 2014. Advertising and marketing revenues totaled US$129.5 million in Q4 2015 compared to US$88.0 million in Q4 2014 according to Weibo.
Chinese Spring Festival Gala usually had the highest TV ratings in the world, according to CCTV, its TV ratings in 2014 reached 30.94%. While in the US, Super Bowl also had pretty high TV ratings therefore Chinese called it “American Spring Festival Gala”. 2014 Super Bowl hit a new record of 111.5 million viewers.
An astonishing info found out by BI Intelligence that Facebook had 95 million users in China (under 100 million in America), although Facebook was and still is blocked by China Great Firewall. Besides, Google+ had 100 million users in China, Twitter had 80 million and Youtube had 60 million users in China. Linkedin is the […]
According to GlobalWebIndex, emerging internet markets dominate growth numbers for the big name social services and the top five markets for owning and being active on social profiles are Indonesia, China, South Korea, Philippines and Russia. The same study reported 35.5 million active Twitter users (those who used or contributed to the platform at least […]
According to Hitwise data, Weibo is playing a more important role to e-commerce websites in China, compared to Facebook and Twitter. A total of 6.5% Sina Weibo users visit e-commerce websites after visiting Weibo including daily deal sites, C2C websites (like Taobao) and B2C Websites (like 360buy.com).
Techweb reports that Sina is in the preparation of launching an English version of Sina Weibo for US market and could be ready in about two to three months’ time. If Sina does enter US market with an English Weibo platform, it means it will compete directly with Twitter. Weibo in China is very different […]
According to Hitwise, Sina Microblog (or Sina Weibo) accounted for 1 in every 158 Internet visits in China for April 2011. This makes China one of the most voracious micro-blogging nations worldwide, with a greater market share of visits going to microblogging sites in China than in the UK, US, France, Canada, Australia or India.
The People’s Daily, the organ of the Central Committee of the Communist Party of China (CCP), recently launched its own Twitter clone to compete in Chinese microblogging. It’s clearly a different microblogging provider to me (probably because of its link with the government) as most “Tweets” are about matters vital to national well-being and the […]
Baidu has updated its Post Bar service, integrated with microblogging features. About Baidu Post Bar Baidu Post Bar (Chinese: tieba) provides users with a query-based searchable community to exchange views and share knowledge and experiences. Any user can set up a post bar or post bar club. In Post Bars, anyone can post; but in […]
MySpace China recently launched micro-blogging site 9911.com. It allows posting with each no more than 140 characters by 9911.com, mobile site, desktop software, MSN robot, and SMS.