Dossier: China Online Travel Market

CIW Dossier: China Online Travel Market 2018

Overview

Total pages: 84
Format: PDF
Latest update: September 2018
Price: US$95.00
Access Level: All CIW Premium subscribers

Section 1: China Tourism Market Overview

Tourism Market Overview
China Domestic Tourism Market: Urban vs. Rural
International Sector of China Domestic Tourism Market
User Profile of Domestic Tourists
Purposes of Chinese Domestic Tours

Section 2: China Online Travel Market Overview

Forecast of Annual Transactions of China’s Online Travel Market
Quarterly Transactions of Online Travel Market in China
MAUs & Penetration Rate of Online Travel Market in China
Monthly Unique Users of China Online Travel Services on Desktop End
Monthly Unique Users of China Online Travel Services on Mobile End
Monthly Unique Users of China Online Travel Platforms
Top 10 Online Travel Apps by Penetration Rate
Average DAU of Top Online Travel Apps (Thousands)
MAUs of Online Travel Platforms (Millions): App vs. WeChat Mini-Programs
Market Shares of Online Travel Agencies in China by Transactions
Segments of China’s Online Travel Market

Section 3: Online Air Ticket Booking

Transaction of Online Air Ticket Booking Market in China
Market Shares of Online Air Ticket Booking Agencies in China by Transactions
Top Mobile Airlines Apps by Active Users

Section 4: Online Accommodation Booking

Transactions of China Online Accommodation Market
Market Shares of Online Accommodation Agencies in China by Total Transactions
Newly Added Users of Online Hotel Booking
City Tiers of Newly Added Users of Online Hotel Booking
Profile of Online Hotel Booking Users
Total Bookings of Online Hotel Booking Platforms
Market Shares of Online Hotel Booking Platforms by Total Bookings
Total Room Nights of Online Hotel Booking Platforms
Market Shares of Online Hotel Booking Platforms by Room Nights
User Stickiness of Online Hotel Booking Platforms
Average Daily Opens of Online Hotel Booking Apps
Average MAU of Online Hotel Booking Market by City Tier
Proportion of Local Bookings in Online Hotel Booking Market
Proportion of Local Bookings in Hotel Booking Market by City Tier
Top 10 Short-term Rental Platforms with Optimistic Prospects in China
Forecast of the Number of Short-term Rental Users
Reasons for Chinese Booking Short-term Rentals
Channels that Chinese Get to Know Short-term Rental Platforms
Profile of China’s Airbnb Users
Profile of China’s Xiaozhu.com Users
Profile of China’s Mayi.com Users

Section 5: Online Vacation Booking

Annual Transactions of China Online Vacation Market
Market Shares of China Online Vacation Platforms by Transactions of Self-operated Business
Quarterly Transactions of China Online Vacation Market
Market Shares of China Online Vacation Platforms by Transactions
Market Shares of China Online Vacation Platforms by Transactions of Independent/Group Tours
Different Destinations for Online Vacation
Market Shares of China Online Outbound/Domestic Tours/Short Getaways OTA by Transactions

Section 6: Outbound Travel

International Tourist Arrivals
International Tourism Receipts
Top Spenders
Number of Person-trips of Outbound Travel
Top 10 Domestic Source Provinces for Outbound Travelers by YoY Increase
Top 10 Domestic Source Provinces for Outbound Travelers by Per Capita Consumption
Age Group of Chinese Outbound Travelers
Top Most Enquired Topics by Chinese Outbound Travelers

Section 7: High-end Travel

The Average Spending of Chinese High-end Travelers’ Favorite Destinations
Demographics of Chinese High-end Travelers
Monthly Earnings of Chinese High-end Travelers
Chinese High-end Travelers’ Preferences for Consumption
Price Ranges of Cars in Thousand Yuan: High-end Travelers vs. Ordinary People
Chinese High-end Travelers’ Various Ways of Travelling
Top 5 Primary Information Sources for Chinese High-end Travelers’ Travelling Plan
“How many high-end travelers went to travel together?”
“How long did you take to travel each trip?”
Primary Booking Channels of High-end Travelers
Hotels Booked by Chinese High-end Travelers
Chinese High-end Travelers’ Favorite Outbound Destinations
Impressive Ad Types for High-end Travelers
Chinese High-end Travelers’ Preference/Budget for Luxury Goods
Chinese High-end Travelers’ Preference/Budget for Digital 3C
Primary Leisure Activities of Chinese High-end Travelers
Per Capita Consumption of High-end Travelers

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