The revenue of search engine market in China totaled 20.374 billion yuan (US$3.2017 billion) in Q1 2018, an increase of 29.21% year-on-year, led by Baidu, Sogou, and 360 search. … [Read more...]
Baidu News, Stats and Search Engine Marketing Insights
Baidu is China's dominant search engine, used by hundreds of millions of China internet users. Find out news and statistics on Baidu as well as Baidu advertising and marketing tips and insights.
Baidu revenues per customers up 19% to $5,800 in Q1 2018
Baidu’s total revenues reached RMB 20.9 billion ($3.33 billion) in Q1 2018, increasing 31% year over year. Mobile revenue represented 78% of total net revenues, compared to 70% in Q1 2017. … [Read more...]
BrandZ Top 100 Most Valuable Chinese Brands Report 2018
Brands pursue the ‘Chinese Dream’, growing total brand value by a record 23% to US$683.9 billion. Technology giant Tencent has retained the coveted title of China’s most valuable brand for a fourth consecutive year, achieving a brand value of US$132.2 billion, a 25% year-on-year increase, according to WPP and Kantar Millward Brown’s 2018 BrandZ™ Top 100 Most Valuable Chinese … [Read more...]
Top smartphone, technology brands in China 2018
The top smartphone brands in China are Apple, Huawei, Xiaomi, Samsung and OPPO according to Tencent’s Penguin Intelligence research. The top internet/technology brands are Tencent, Alibaba, Baidu, and Jingdong (JD.com). … [Read more...]
Baidu total revenues grew by 20% in 2017, 73% from mobile
Baidu's total revenues reached RMB 23.6 billion ($3.62 billion) in Q4 2017, increasing 29% year over year. Mobile revenue represented 76% of total revenues, compared to 65% for the fourth quarter of 2016. Total revenues totaled RMB 84.8 billion ($13.03 billion) in 2017, increasing 20% from 2016. Mobile revenue represented 73% of total revenues, compared to 63% in 2016. … [Read more...]
Baidu net income grew by 156% in Q3 2017
Baidu delivered solid financial results in the third quarter of 2017 with top line increasing 29% year over year and operating profit growing 69% year over year. … [Read more...]
China search engine market overview Q2 2017
China's search engine market totaled 23.57 billion yuan (US$3.47 billion) in Q2 2017 with an increase of 25.6% QoQ or 12.2% YoY according to Analysis. Baidu has 77.2% market share in China's search engines market by total revenues, followed by Google China (9.66%) and Sogou (8.69%). … [Read more...]
Mobile accounted for 72% of Baidu total revenues in Q2 2017
Baidu's total revenues in the second quarter of 2017 were 20.874 billion yuan ($3.079 billion), a 14.3% increase YoY. Mobile revenue represented 72% of total revenues for Q2 2017, compared to 62% in Q2 2016. … [Read more...]
China online advertising market overview Q1 2017
China online advertising market reached 62.89 billion yuan (US$9.23 bn) in the first quarter of 2017 with an increase of 15.9% YoY or -10.5% QoQ, led by Alibaba, Baidu, and Tencent. … [Read more...]
China mobile search market overview for Q1 2017
Baidu has 78.2% share of China's mobile search market by the total number of mobile search queries in the first quarter of 2017. … [Read more...]
China online education market overview for Q1 2017
Total revenues of China's online education market reached 45.84 billion yuan (US$6.64 billion) in the first quarter of 2017, with an increase of 64.9% YoY or decrease of 4.8% QoQ according to data from the research company Analysis. … [Read more...]
China search engine market share in Apr 2017
StatCounter data shows Baidu's market share was 76.05% in China search engines market in April 2017, followed by Shenma (8.78%), 360 Search (7.87%), Sogou (3.31%), and Google (1.84%). Baidu is more dominant in China's mobile search market with over 82% market share, followed by Shenma (13.79%) according to StatCounter. China search engine market overview Q1 … [Read more...]
China search engine market overview Q1 2017 (Updated)
China search engines market totaled 18.76 billion yuan (US$2.72 bn) in Q1 2017, with a decrease of 8.6% compared to Q4 2016 and an increase of 5.3% YoY. … [Read more...]
Baidu active online marketing customers down 23% in Q1 2017
Baidu reported total revenues of RMB16.891 billion ($2.454 billion) for the first quarter of 2017, representing a 6.8% increase from the corresponding period in 2016. … [Read more...]
WeChat becoming a threat to Baidu in mobile search?
WeChat has included external sources in in-app search results pages (SERP) while it previously only searches chats, WeChat Moments, and Official Accounts. Some users start to see a "news" section in the WeChat SERP which includes external news sources. … [Read more...]
Baidu cultivating quality content with Webmasters VIP Club
Baidu announced the drop of its separate news source database due to "technology upgrade on timeliness content identification". … [Read more...]