There are 656.88 million search engine users in China as of June 2018, 637.4 million among which were using search engine via mobile devices. China’s search engine market is expected to reach US$20 billion in 2018. And, search advertising market is expected to reach US$14 billion in 2018. China’s search advertising market totaled 85.23 billion yuan […]
Chinese Search Engine Market: Stats, Trends and Insights
Search is also one of the most popular Internet service in China and it should be an important part of your digital strategy in China. As Google is not a big player in Chinese search engine market but Baidu with about 70% market share, followed by Qihoo 360 and Sogou/Soso league.
E-Book Download: China Search Engine Market Overview 2015
Over 70% Chinese will choose Google over Baidu if its returns
Not long after Facebook’s Hangzhou subsidiary launch, Google was reported to be planning a launch of a censored search engine in China. A poll was created on Weibo asking “if Google returns to China, which will you choose between Google and Baidu?”. 72.8% voted for Google.
Chinese search engine Sogou revenues up 43% in Q2 2018
Sogou achieved solid results in Q2 2018 with revenue increasing 43% year-on-year to US$301.4 million and non-GAAP net income up by 58% to US$38.2 million, according to its financial results. That was greatly driven by the twin growth engines – search and mobile keyboard – and AI-focused strategy.
Baidu search exhibiting robust revenue growth driven by AI in Q2 2018
Baidu had a stronger quarter in Q2 2018 with search exhibiting robust revenue growth driven by AI-powered monetization capabilities and Baidu feed continuing strong traffic, according to its financial results. The newly launched Xiaodu series speakers and the adoption of DuerOS handled over 400 million queries in June 2018, almost doubling the workload again over […]
WeChat launched Brand Search
WeChat team announced the launch of brand search on WeChat Official Accounts platforms. Those having brand search enabled will get extra features including a brand zone and micro-page.
China search engine market in Q1 2018; 79% driven by mobile search [UPDATED]
The revenue of search engine market in China totaled 20.374 billion yuan (US$3.2017 billion) in Q1 2018, an increase of 29.21% year-on-year, led by Baidu, Sogou, and 360 search. In Q1 2018, Baidu continues to lead China’s search engines market with a market share of 80.09% by revenues, followed by Sogou (6.63%) and 360 (3.27%). Baidu’s […]
Baidu total revenues grew by 20% in 2017, 73% from mobile
Baidu’s total revenues reached RMB 23.6 billion ($3.62 billion) in Q4 2017, increasing 29% year over year. Mobile revenue represented 76% of total revenues, compared to 65% for the fourth quarter of 2016. Total revenues totaled RMB 84.8 billion ($13.03 billion) in 2017, increasing 20% from 2016. Mobile revenue represented 73% of total revenues, compared […]
Sogou net income increased by 46% in 2017
One China’s top search engine company, Sogou’s Total revenues were $908.4 million in 2017, a 38% increase from 2016.
Tencent quietly launched WeChat Boutique Stores
WeChat boutique stores don’t have a direct entry path from the main menu and are triggered to display after the brand terms are searched.
China search engine Sogou revenues up 55% in Q3 2017
Sogou, one of the top Chinese search engines, revenues reached US$257 million in Q3 2017, up 55% year-over-year and 22% quarter-over-quarter.
China search users exceeded 600M in H1 2017
In the first half of 2017, financial management software and mobile apps continued to develop, while offline providers of such services have shifted from opposition into a more productive mindset seeking partnerships and cooperation even as interest rates in online loan and savings applications fall.
China search engine market overview Q2 2017
China’s search engine market totaled 23.57 billion yuan (US$3.47 billion) in Q2 2017 with an increase of 25.6% QoQ or 12.2% YoY according to Analysis. Baidu has 77.2% market share in China’s search engines market by total revenues, followed by Google China (9.66%) and Sogou (8.69%). Baidu remains dominant in China’s search engine market and has […]