
Tencent Reports Mixed Q4 Results with International Games Driving Revenue Growth
According to Tencent’s quarterly results, the number of monthly active users (MAU) of WeChat grew slightly to 1,313 million in the fourth quarter of 2022.
China Internet Stats, Trends, Insights
Paid members can download China Media Inflation Trend Report 2021 here (Annual Billing).
According to Tencent’s quarterly results, the number of monthly active users (MAU) of WeChat grew slightly to 1,313 million in the fourth quarter of 2022.
Recently, the Beijing Municipal Bureau of Market Supervision has issued the Beijing Advertising Release Behavior Compliance Guidelines and the Beijing Financial Investment and Wealth Management
In 2022, the total views of the original content on WeChat Channel (video account) increased by 350% year on year, and the scale of live
Bilibili’s average monthly active users (MAUs) reached 332.6 million in Q3 2022, a 25% increase from the same period in 2021.
Weibo’s monthly active users (“MAUs”) were 584 million in September 2022, a net addition of approximately 11 million users on a year-over-year basis. Mobile MAUs
The WeChat advertising team announced the launch of WeChat search advertising on 3 November 2023, which supports competitive promotion capabilities.
In Q2 2022, China’s Quora Zhihu’s user base discontinued its growth, with average MAUs increasing by 12.3% year-over-year to 105.9 million. The average MAUs for
Advertising spend in China in the first half of 2022 decreased by 11.8%, according to data from CTR. China’s advertising market saw contractions in multiple
China online video market reached 975 million MAU in 2021 Short video market saw 934 million users Douyin vs. Kuaishou With China’s online video platforms’
China senior internet users, who are above 50 years old, reached a record number of 275 million as of January 2022, according to data from
Taobao, JD, and Pinduoduo are the top 3 advertisers by total ad spend in 2021 among all Chinese internet companies. Taobao’s total ad spend exceeded
In 2022, 42.9% of advertisers in China expect to increase spending in digital marketing, 25 percentage points more than advertisers expect to reduce spending, according
Huya’s total net revenues for the third quarter of 2021 increased by 5.7% to RMB2,975.5 million (US$461.8 million), from RMB2,814.8 million for the same period
Pinduoduo, China’s largest social e-commerce platform, is well known for its aggressive pricing as well as questionable product quality. Let’s take a look at how
In 2021, Chinese adults spend an average of 3 hours and 16 minutes a day checking their smartphones, excluding phone calls. Compared with 2020, this
This eBook shares three trends of digital content consumption in China, China’s digital content ecosystem, and how content help businesses in branding and driving sales
The average monthly disposable income of new small-town youths from China’s lower-tier cities is 3,730 yuan, compared with 5,401 yuan of young people in China’s
E-commerce factory is the collaboration of the manufacturing industry and the internet. Under the circumstances of retail sector being depressed while the traffic of e-commerce