Outbound traveler insights for National Day Golden Week 2019
As Alipay accelerates its footprint across the globe, Chinese consumers’ overseas spending through the app continues to increase during China’s National Day Golden Week period,
China Internet Stats, Trends, Insights
Travel
China Golden Week Tourism Trends & Insights 2019
During Chinese National Day holiday, a.k.a. Golden Week in China, cultural and tourism consumption is more popular this year than in previous years. According to
Alibaba’s OTA Fliggy and Marriott integrating customer loyalty programs
Alibaba’s OTA platform Fliggy (Feizhu) just made Fliggy Miles transferrable for Marriott Rewards points. Last week, the Marriott International Group’s Fliggy Flagship Store officially opened
The emerging Gen-Y for China’s travel market
China’s emerging Gen-Y’s complete travel experience journey has five stages: dream, plan, book, experience, and share. Let’s see an overview of emerging Gen-Ys’ power, how
Chinese travel bloggers earns by playing
Women in China accounted for more than 63% of the total number of travel bloggers. And travel bloggers traveled more than twice a month on
China tourism & online travel booking market overview 2019
China residents took 149.72 million outbound trips in 2018. The per-capita expenditure on the consumption of education, cultural, and entertainment products accounted for 11% of
Ctrip and Qunar saw 1.69 million overlapping users during holiday
Monthly unique devices of online travel platforms dropped to 199 million last December, which reached as high as 216 million last October. Most users who
Top travel mobile apps in China in 2018
Online penetration in tourism reached 30.2% in December, a slight increase from 27% a year ago. Ctrip ranked top with a penetration of 15.8%, followed
Outbound Chinese tourists mobile payment usage 2019; average spend US$6,706
On average an outbound Chinese tourist plans to spend US$6,706 traveling overseas in 2019, up 15% from 2018. Product quality became the second most important
Average overseas spending per user on Alipay increased by nearly 11% over the Labour Day holiday
Alipay shared a study on the spending habits of Chinese visitors on the payment app over the Labour Day holiday (1–3 May) this year. The
China’s US$21bn air ticket booking market in Q4 2018, led by Ctrip, Qunar, Fliggy
Air tickets online booking reached US$21.36 billion in Q4 2018, an increase of 3.58% year-on-year. Ctrip-affiliated agencies accounted for over 57% of total transactions. Alibaba’s
China online accommodation market in Q4 2018; top 3 accounted 73%
China’s online accommodation booking market grew by 18.5% to US$7.01 bn in Q4 2018. The top 3 players combined accounted for 73.2% of the total.
China family travel market insights 2019
In China, the young parents represented by post-90s are growing to be an influencing force of parent-child trips. This market stimulates the consumption of maternal
Chinese travel bookings to the EU for the first four months of 2019 grew by 16.7%
Chinese tourists to the European Union (EU) grew slightly by 5.1% year-on-year for the whole year of 2018, greatly promoted by the EU-China Tourism Year, according
Chinese travelers’s consumption patterns are changing
Simply pigeonholing people into presumed lifestyle and pursuits by their age and geography can no longer work the same as in the past few years.
CIW eBooks
eBook: Launch Product in China with Tmall Key Box
Launched in 2017, Hey Box of Alibaba’s Tmall is designed specifically to provide new product release marketing solutions to brands. 50 million new products were
eBook: Tmall Global Guide
Tmall Global is a leading cross-border e-commerce platform in China, enabling Chinese consumers to buy products from other countries. Introduced in 2014, international brands on
eBook: Purchase Intention of Smartphone and Smart Hardware in China
In 2019, 88.5% of online users plan to purchase at least one smart device of which smartphone accounts the most, with 66.7% of online users