China social ads market totaled 6.73 billion yuan in the first quarter of 2017 with an increase of 46.4% YoY or -6.5% QoQ according to data from Analysis. … [Read more...]
Weibo (Sina Weibo) - China Microblogging News & Insights
Weibo, short for MicroBlog, is one of the top social networking website in China with 313 million monthly active users. Users can publish posts and follow other users, celebrities, businesses, and government agencies on Weibo. Read the full Weibo introduction guide here »
Weibo statistics: Q4 2016, Q3 2016, Q2 2016, Q1 2016, Q4 2015, Q3 2015, Q2 2015, Q1 2015
Recommended Posts on Weibo:
20 & 21 May: China’s Internet Valentine’s Day
May 20 & 21 are China's Internet Valentine's Days every year, which are both phonetically the same as "I (5) love (2) you (0/1)" in Chinese. 20 May is more important as a day of opportunity for men to express their romantic love for girls. That means ladies expect to receive gifts or hongbao on this day. This date is also often selected for the wedding ceremony. … [Read more...]
WeChat MAU grew by 23% to 938M; QQ, QZone MAU down in Q1 2017
Tencent reported the first quarter total revenues of 49,552 million yuan (USD7,182 million) in 2017, an increase of 55% over Q1 2016. WeChat MAU further grew to 938 million while QQ and Qzone MAU saw a decrease in Q1 2017. … [Read more...]
Weibo monthly active users reached 340M in Q1 2017
Weibo had a strong first quarter in 2007 with 67% YoY growth of revenues to $199.2 million; its monthly active users increased to 340 million. … [Read more...]
Meet Weibo Stories, similar to Facebook Stories
Weibo is testing a Facebook Stories-alike feature called Weibo Stories to gain more shares in China's short video market. … [Read more...]
Introduction Guide on Weibo
Weibo, short for MicroBlog, is one of the top social networking website in China with 313 million monthly active users. Users can publish posts and follow other users, celebrities, businesses, and government agencies on Weibo. … [Read more...]
Weibo monthly active users grew to 313M in Q4 2016
Weibo's monthly active users ("MAUs") grew 33% year over year to 313 million in December 2016, 90% of which were mobile users according to Weibo financial results. … [Read more...]
The rise of paid digital content in China
Tencent has recently confirmed the ongoing testing of a paid subscription platform for WeChat Official Accounts, which will soon be launched. … [Read more...]
China social media ads market overview Q3 2016
China social media advertising and marketing market reached 6.38 billion yuan, an increase of 17.7% QoQ. … [Read more...]
Weibo MAUs grew 34% YoY to 297 million in Sep 2016
Weibo's Monthly active users ("MAUs") grew 34% year over year to 297 million in September 2016, 89% of which were mobile users. … [Read more...]
Top 10 mobile apps by MAUs in Sep 2016
The monthly active users ("MAU") of WeChat reached 818 million in September 2016 with an increase of 32.8% YoY according to QuestMobile. Its daily active users ("DAU") exceeded 625 million. … [Read more...]
China online community overview 2016
Varieties of communities are built online and organized by companies, interest groups, or entrepreneurs in China. The most frequently used platforms of communications in the online communities are WeChat Group, QQ Group, and WeChat Official Account. … [Read more...]
Social accounts for only 8% of China digital advertising revenue in 2016
With a cumulated amount of US$22.8 billion in 2016, the US, China and Europe cover 86% of the global social media advertising market. … [Read more...]
China’s internet celebrity economy rising in 2016
China internet celebrities, often called Wang Hong, refer to those who become famous on the internet. They may catch people's eyes because of certain events or behaviors and earn followers and fans on social platforms. … [Read more...]
Weibo MAUs grew to 282 million in Jun 2016
Weibo's monthly active users ("MAUs") grew 33% year over year to 282 million in June 2016, 89% of which were mobile users according to Weibo Second Quarter 2016 Financial Results. … [Read more...]
China’s top mobile Apps by categories in Q1 2016
China mobile internet monthly active users (MAUs) grew by 1% as of 31 March 2016, according to the data from QuestMobile. … [Read more...]