China Consumers

Find out China consumer stats insights including Chinese consumer behavior, china consumer price index, china consumer confidence, etc.

Meet China’s Generation Z

China has the largest group of Generation Z (Gen Z) in the world with a population of 149 million. Gen Z is between 15 and

CIW eBooks

eBook: Win Chinese Market with Content

This eBook shares three trends of digital content consumption in China, China’s digital content ecosystem, and how content help businesses in branding and driving sales

eBook: China E-Commerce Factories

E-commerce factory is the collaboration of the manufacturing industry and the internet. Under the circumstances of retail sector being depressed while the traffic of e-commerce

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