Consumers

Getting to know China’s post-00s consumers

Chinese post-00s, who were born since the year 2000, are turning adult in 2018. Comparing with post-90s’ past consumption, post-00s save more with more purchasing

China’s pharmaceutic industry after ‘Dying to Survive’

A hugely successful Chinese movie has brought China’s pharmaceutical industry into the spotlight. What changes might happen? Starting from June 30, the Chinese movie “Dying

Chinese Consumer Trends 2018: IoT, AI, AR/VR, and Privacy

The emerging digital market is accelerating Chinese consumers’ consumption upgrading. Nowadays, Chinese consumers are more able to consume sensibly. Shopping is no more as easy

New consumption trends in China 2018

The upper middle class and the affluent families will account for 55% of personal consumptions in urban areas in China in the next five years,

An overview to China’s celebrity economy in 2018

79% of respondents have favorite celebrities in China and 40% of them like to spend money on idol-chasing, according to a report from Penguin Intelligence.

China’s FMCG sales bounce back to rare double-digit growth

For 12 weeks ending May 18, 2018, consumer spending on FMCG in China grow by 10.0% compared to the same period last year. Hypermarkets, supermarkets, and

Starbucks’ expansion in China shows increasing consumer upgrading

Starbucks has succeeded in cementing a leading position in China’s coffee market in a way that might hard to replicate for other foreign companies. Starbucks

China FMCG market 2018 in 7 charts

The FMCG market in China is among the world’s most rapidly changing, with almost everything about how products are marketed, sold, and purchased changing at

Riding on the craft beer boom in China

China’s craft beer market is growing by 40% annually. Find out some main trends of the category. The 2018 FIFA World Cup is well underway

62% Chinese willing to pay more for better shopping experiences

Chinese consumers have high expectations for more comfortable and individualized mobile shopping experiences. Most of them are willing to pay more for goods or service

Global tea production to exceed 4.4 million tons by 2027, largely driven by China

China, India, Kenya, and Sri Lanka combined account for 78% of production and 73% of exports of tea market. Most of the tea produced in

How would China’s tariff cuts on imported cosmetics products affect brands?

The Chinese government announced on May 30 that it will significantly lower import tariff on many consumer goods. Among them, the average tariff rate for