The total number of online travel agency (OTA) users in China reached 145.6 million in June 2019, according to data from Fastdata.
Tier-2 cities in total saw the most number of OTA users (56.68 million) in June 2019, followed by tier-3 group and tier-1.
Related Dossier: China Online Travel
Lower-tier cities experienced faster growth in OTA users. Tier-4 had an increase of OTA users of 78.3% YoY, followed by tier-3.
The top OTA platforms by the total number of monthly active u...
Log in or subscribe here to read the full content.