China’s digital signage market is expected to reach 9.614 million units in 2020 and year-on-year growth of 19.8% in 2021. The compound growth rate of the digital signage market in the next five years will reach 18.5%. In the past years, due to the complexity of product specifications of digital signs, users’ understanding of the […]
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Meet China’s blue-collar mobile users
The monthly active mobile users of China’s blue-collar population has more than doubled from July 2016 to July 2020, from 15.48 million to 33.79 million, with an average annual growth of 21.5%. In the first and second-tier cities, the blue-collar is very active. However, the third and lower-tier cities also have great growth potential. The […]
Live streaming e-commerce to account for over 20% of China’s online shopping GMV by 2022
With its first appearance in 2016, e-commerce live streaming has been in explosive development period since 2019. Its GMV in 2019 reached 451.29 billion yuan, increasing by 200.4% YoY and accounting for 4.5% of the overall online shopping market in China. With a huge room for growth, it is expected to maintain a high growth […]
SAIC Volkswagenn, Nio lead in New Energy Vehicle Quality in China
SAIC Volkswagen ranks highest in NEV new-vehicle quality among all brands in the PHEV segment in China, followed by BMW, while NIO ranks highest among all brands in the BEV segment, followed by Tesla, according to a JD Power report. As the New Energy Vehicle (NEV) market in China gets in the fast lane, the […]
China grocery e-commerce market overview; to grow over 39% in 2020
China’s grocery B2C e-commerce transactions totaled 544.94 billion yuan in 2019 and are estimated to exceed 1.38 trillion yuan by 2022. 74.8% of the market is dominated by mainstream e-commerce platforms such as Taobao, JD, Pinduoduo while the grocery vertical e-commerce platforms have a 25.2% market share. Grocery e-commerce’s penetration among China’s internet users has […]
China advertising market overview in H1 2020 (updated)
The total advertising spending in China decreased by almost 20% YoY in the first six months of 2020, including TV, radio, print, outdoor, and internet. IT Products and Services is the only category seeing positive growth (80.9%) in traditional advertising spending in H1 2020. The most popular digital advertising channels in 2020 are influencer live […]
Mini Program platforms: WeChat vs. Alibaba vs. Baidu
Mini Programs (MP) are light applications designed to run on top of a specific mobile app. Top technology companies in China have designed and run their own mini program framework; and, the most popular ones include WeChat platform, Alibaba (Alipay platform; Taobao platform), Baidu Smart Program, and QuickApp. WeChat Mini Program DAU exceeded 400 million […]
WeChat Mini Programs overview 2020 [updated]
As of August 2020, the number of daily active users of WeChat Mini Programs has exceeded 400 million, the GMV of mini-programs transactions has increased by 115% YoY, and the self-operated GMV of brand merchants has increased by 210% YoY, according to data shared at Tencent Global Digital Ecosystem Summit. Pinduoduo secured more younger users […]
Chinese influencer platforms: Weibo, Douyin, Kuaishou, Xiaohongshu
Each of the biggest influencer community platforms, including Weibo, Douyin (TikTok’s Chinese version), Kuaishou (Kwai’s Chinese version), and Xiaohongshu, has its own characteristics and features, which also come from the differences in terms of KOL follower bases. Top 10,000 KOLs by Total Followers Weibo: after years of operation and user retention, all of the Top […]
China online education market to exceed US$58 billion in 2020
China’s online education is estimated to be a 400.38 billion yuan (US$58.51 billion) market in 2020, with a growth rate of over 24%. The pandemic has a positive impact on the K12 sector but slows down territory education and vocational education due to the delayed or canceled examinations and overseas study. Affected by the epidemic […]
AI + Retail market in China to reach US$390 million by 2020
In 2019, the scale of AI + retail market reached 650 million yuan (US$95 million) in China. With the continuous improvement of AI solution capability and increasing demand, it is estimated that the market will reach 2.67 billion yuan (US$390 million) by 2022, and CAGR will reach 44.6% in 2018-2022. The main reason for the […]
China’s podcast market overview; US$4 billion in 2020, up 55%
With over 490 million users, China’s podcast market grew by over 55% YoY to 17.58 billion in 2019. Podcast in China is estimated to exceed 27 billion yuan (US$3.95 bn) in 2020 and double by 2020. The number of podcast users grew by over 30% to 490 million in 2019. On average, a podcast user […]
China internet insurance revenues down 2.7% in H1 2020
In the first half of 2020, a total of 72 property insurance companies launched Internet insurance business, and the accumulated premium income of Internet property insurance totaled 37.112 billion yuan, a year-on-year decrease of 2.73%, according to data from China Insurance Industry Association. This is another negative growth state of Internet property insurance business after […]
China wearable device shipments up 4% in Q2 2020; Apple has over 19% market share
The total shipments of China’s wearable devices reached 26.58 million units in Q2 2020, a year-on-year growth of 4.1%. Apple has about 19% and 5% market share in China’s wearable device and smart watch markets respectively. Huawei still leads China’s wearable device market with over 29% market share, an increase of 45.5% YoY in total […]
Top Mobile Apps in China 2020 in 18 charts [Updated]
WeChat remains the top mobile app in China in June 2020 and it’s the only mobile app with over 1 billion MAU. There are 7 mobile apps in the same period with over 500 million MAU: QQ, Taobao, Alipay, Weibo, Sogou Input, iQiyi, and Tencent Videos. Check out top mobile apps in delivery, social networking, […]