WeChat Pay transactions for the tourism industry increased by 43% year-on-year during the recent 3-day Dragon Boat Festival holiday, and the payment amount increased by 27% year-on-year, according to a joint report by WeChat and LY.com.
The short-haul getaway trips are the top options for many; the transactions on WeChat Mini Programs increased by 123.52% YoY.
In response to the call for epidemic prevention and control, many scenic spots have moved their services from offline to online. During the Dragon Boat Festival, the scenic spots provide services such as travel booking through the WeChat Official Account (OA) and Mini Program (MP).
The number of transactions on WeChat OA grew by 38.54% YoY and that on MP increased by 123.52% YoY. Guangzhou Changlong, Beijing Happy Valley, a...
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