The total value of China’s top 100 brands grew by 6% to hit a record level of US$557.1 billion according to BrandZ™ Top 100 Most Valuable Chinese Brands by WPP and Kantar Millward Brown.
china southern airlines
Lenovo was ranked the most powerful Chinese export brand by WPP and Kantar Millward Brown, followed by Huawei, Alibaba, Elex and Xiaomi.
China Southern Airlines launched its WeChat account in early 2013 and set up a dedicated marketing team. More than 200 products have been on sales on its e-commerce channels. WeChat users could reserve and buy tickets of China Southern Airlines.