60.47 million people traveled to China in 2017, which was decreased by 0.4% year-on-year in H1 2018. Residents in Hong Kong, Macau, and Taiwan accounted for around 80% of the total. The mainland China generated US$32.6 billion from international inbound visitors in 2017, less than Hong Kong’s US$33.3 billion.
Chinese went for 972 thousand person-trips to the Philippines in the first 9 months of 2018, a high growth of 34.9% year-on-year, surpassing the total of 968 thousand person-trips in 2017.
Chinese went on 726 million domestic person-trips and 7 million outbound trips in the Golden Week holiday of 2018 (1-7 Oct). They altogether spent 650 billion yuan (US$93.65 bn) on traveling. Both the average daily sales of retail, food & beverage, and the domestic person-trips dropped. Travelers spent less on outbound travels. Only 19% of outbound […]
There are various types of Chinese outbound travelers and a recent McKinsey study categorizes them into eight groups according to the differences in travelers’ preferences and behaviors. 1. Value-conscious traveler Low income ( family monthly income of 11,999 yuan) group. The objective of traveling is to stay away from busy life and enjoy the quality […]
With the increasing number of Chinese tourists vacationing in international destinations, their preferences, behavior and purchasing patterns are undergoing significant changes. 1. Experience-centered Not all Chinese tourists are in it for the shopping. When planning an international trip, Chinese travelers prefer destinations with beautiful natural scenery (65% of respondents), according to McKinsey with good value […]
Outbound travel is becoming a major factor affecting the development of travel agencies and high-end tourism markets. For travel agencies, there are two types of competition that are key to value chain integration according to a recent McKinsey report. This article also shares information on outbound tourism opportunities for the travel retail and hotel industries. […]
Alipay announced the overseas transaction summary for this year’s Golden Week (October 1-7). It processed 2.2 times as many overseas in-store transactions during this year’s holiday compared to last year. Top destinations by transaction volume are Hong Kong, Thailand, and Japan.
Chinese outbound tourists went on 71.31 million person-trips in the first half of 2018 (H1 2018), up by 15% over last year. This market is expected to maintain its double-digit growth in the whole year of 2018. Thailand, Japan, Vietnam are among the most visited overseas destinations. Top domestic sources Shanghai, Beijing, and Guangzhou retained […]
Total revenues of China’s online travel market reached 738.41 billion yuan (US$107.99 bn) in 2017, up by 25.1% over 2016. The high growth has started to slow down since 2014 and is estimated to be 12.2% by the end of 2020. On the other hand, the penetration rate of online travel is 13.3%, increased by […]
Alipay announced its partnership with Global Tax Free (“GTF”), a tax refund agency, to launch the world’s first paperless mobile tax refund function in South Korea. It simplifies the process by enabling Chinese tourists to apply for and claim tax rebates on their mobile phone app.
During this 3-day festival, China saw 89.1 million person-trips with a total tourism revenue of over US$5.5 billion, an increase of 7.3% YoY. As it coincides with the World Cup 2018, tourists from Guangdong, Hebei, Fujian, Beijing, Guizhou, and Shanghai spend the most during the World Cup. Dragon Boat Festival A total of 89.1 million person-trips […]
Customized Europe travel accounted for 10% of overall customized outbound travel with orders growing 130% in 2017 compared with the previous year, according to the latest report from Ctrip and COTRI. Find out the top source cities for custom trips to Europe, traveler preferences, and top growing cities for custom travel in China. Chinese took […]
A survey by Nielsen shows that for Chinese tourists who are generally well-off, tourist attractions and the travel experience are more important factors than the costs that might be incurred. 56% of the respondents expressed that the beauty and uniqueness of a given destination is their primary consideration, while 47% stated that safety of the […]
How much did Chinese citizens spend on travel in 2017? What type of travel products were consumed? Which cities and what kind of tours were most popular? A report published by China’s largest travel agency Ctrip reveals data on China’s travel expenditure in 2017. Travel becomes a need: 5 billion person trips spent RMB 4.57 […]
Figures published by the Chinese Aviation Administration (CAA) have made it clear that the rate of growth in international departures from Chinese airports has dropped off precipitously in 2017. On the upside, the broader economic downturn has reduced the intensity of competition in the industry and prompted travel companies to optimize their internal operations, meaning […]