As Chinese tourists spending increased in 2016, their total overseas shopping spending decreased by 17% according to consulting firm Oliver Wyman.
WeChat Pay held a WeChat Pay Overseas Open Conference in Tokyo on July 3, 2017, launching an open platform of WeChat Pay for overseas merchants.
9 out of 10 Chinese travelers are hoping to travel more frequently as compared to five years ago according to a survey by technology company Sabre.
China continued to lead international outbound tourism with a 12% increase in spending in 2016, followed by the United States, Germany, the United Kingdom and France as top five spenders according to UNWTO.
China is the largest outbound travel market and expected to see 103.4 million trips in 2021 constituting 40 percent of all Asia Pacific outbound travel, nearly four times that of the #2 and #3 markets being South Korea (25.6 million) and India (21.5 million) respectively according to a latest Mastercard Report.
China’s domestic travel market reached 4.44 billion person-trips in 2016, an increase of 11% YoY. The corresponding revenues totaled 3.9 trillion yuan with a growth of 14% according to China National Tourism Administration.
On average, a high net worth individual (HNWI) in China has been to 10 countries, according to a Hurun Report. Chinese HNWIs travel abroad 3 times per year. Each trip takes 10 days and costs about 50,000 yuan.
Alibaba announced an upgrade to its OTA platform Alitrip and renamed it to Fliggy (or “Fei Zhu”, flying pig) positioned as a leisure travel brand targeting the young travelers.
The National Day holiday in China is the last holiday of the year and the longest one with 7 days starting on 1 October. China Railway is about to receive 110 million person trips during this year’s National Day holiday, an increase of 11.3% compared with 2015.
The number of person trips totaled 2.236 billion in the first half of 2016 with an increase of 10.5% YoY according to China’s National Tourism Administration.
On average Chinese outbound travelers spent 17% less per day in a twelve-month period than the previous year – from RMB3,324 (US$508) to RMB2,849 (US$436) according to a survey from Hotels.com.
With the growing number of the middle class, China’s outbound travel spend will be near twice the amount of the U.S. ($134 billion), reaching $255.4 billion by 2025 according to a joint survey by Visa and Oxford Economics.