Sohu News mobile app achieved 100 million users this May; but now, Tencent News surpassed Sohu News becoming the best mobile news app by the number of unique visitors and MAU. … [Read more...]
Sina News & Insights
Sina is a leading online media company serving China and the global Chinese communities
Sina Net Revenues Increased 19% YoY to $187M in Q2 2014
Sina reported net revenues of $187.0 million, compared to $157.5 million for the same period last year. Gross margin for the second quarter of 2014 was 61%, comparing to 54% in Q2 2013 according to Sina's announced unaudited financial results. … [Read more...]
Sina Weibo About To Issue 20Mn IPO Shares Priced At $17-19
Sina Weibo files for IPO on Nasdaq under "WB", confirmed by its updated prospectus on April 5 2014, Weibo's IPO shares will be priced at USD 17 to 19 and the highest financing amount will be USD 437 million. … [Read more...]
Weibo Files for IPO on Nasdaq, Under the Ticker “WB”
On April 1 2014, Sina Weibo renewed its prospectus and announced that Weibo will be listed on Nasdaq as "WB". On March 15 in 2014, Sina Weibo submitted Form-1 to Securities and Exchange Commission for financing USD 500 million, half of which will be used to pay off debt and the other half will invest in technology and product development. In the updated prospectus, it is … [Read more...]
Enterprises Performance on Sina Weibo in 2013 (4 Part Series)
This is the part 2 of a series of posts that gives you insights on Chinese netizens behaviors from Sina Weibo. Part 1, Part 3, Part 4. More and more B2C websites had registered Sina Weibo Enterprise accounts, they already started marketing warfare on Sina Weibo. By analyzing three keywords mentioned on Sina Weibo which were promotion, discount and group buy, we found that … [Read more...]
Sina Weibo User Demographics Analysis in 2013 (4 Part Series)
This is the part 1 of a series of posts that gives you insights on Chinese netizens behaviors from Sina Weibo. Part 2, Part 3, Part 4. Sina Weibo launched its 2013 Weibo User Development Report on December 6, based on massive Weibo user accounts information and consumption behavior to offer enterprises effective data support in social media marketing. … [Read more...]
Amazon Ready to Launch AWS in Chinese Market
Sina tech news released on December 18 2013, that Amazon Web Service (AWS) achieved strategic cooperation with cloud valley belonged to China Broadband Capital (CBC). AWS finally was ready to launch AWS in Chinese market. … [Read more...]
10% China Mobile Internet User Spending Over 8 Hrs on Mobile
36kr.com and 3g.qq.com did a survey about mobile internet user behavior online, collecting 92,000 sample via 3g.qq.com. Most of respondents were between 23-30 years old, with 41.9%. … [Read more...]
China Online Advertising Platforms Market Update in Q3 2013
According to EnfoDesk, market scale of China advertising platforms in Q3 reached 28.77 billion yuan (USD 4.7 billion), 24.2% more than Q2 2013. … [Read more...]
Alibaba and Sina Exploring “Social Commerce” Business Model
Alibaba and Sina released “Weibo for Taobao” version on August 1, 2013. Before that, they had linked their accounts, and cooperated in various areas, such as exchanging and sharing their user data, online payment and internet marketing, etc. They combined social media and E-business platform to explore a totally new area: Social Commerce. … [Read more...]
Sina Reached Strategic Partnership With NBA
On August 6 2013, Sina and NBA announced their strategic partnership. Sina is NBA's official internet partner and online community partner, reaching to a deeper cooperation three years after their first alliance in 2010. Their cooperation will begin in three areas: mobile broadcasting, community interaction and live video. NBA live games will attract lots of viewers both on … [Read more...]
China Online Ad Market Reached 23 Billion Yuan in Q2 2013
China online ad market in Q2, from iResearch data, reached 23.26 billion yuan (USD 3.8 billion), growing 17.4% compared to Q1 and YoY growth of 27.4%. China online ad market is entering to a steady growth stage. In Q2, search, video, news and navigation monthly usage increased. NetEase, Taobao and eTao had more than 10% QoQ growth, Sina, Sohu and iFeng had more than 7% QoQ … [Read more...]
Top 50 Most Valuable Chinese Brands
Millward Brown released their second annual BrandZ Top 50 Most Valuable Brands. You can get the PDF here or view a summary below (Internet companies are bolded). Baidu, Tencent, Sina, Renren, Ctrip and Sohu are the six Internet companies that made it to the Top 50 most valuable Chinese brands; Baidu (6) and Tencent (10) are even in the top 10. … [Read more...]
Sina Weibo to Compete with Twitter Soon
Techweb reports that Sina is in the preparation of launching an English version of Sina Weibo for US market and could be ready in about two to three months' time. If Sina does enter US market with an English Weibo platform, it means it will compete directly with Twitter. Weibo in China is very different from Twitter in features. It would be interesting to see a competitor … [Read more...]
Sina Weibo Screen Integrates Microblog with Live Events
Sina opened its Weibo Screen registration this week, which is a great way for live events interactions such as Q&A in conferences and greetings from audiences. If you are interested, you can apply at Weibo Screen homepage. It's still in beta testing; so, only verified weibo accounts and accounts with photos and over 100 followers, 50 posts and bundled mobile phone. … [Read more...]
Sina Weibo Testing Instant Messanging
Sina will launch its instant messenger next week, integrated into its microblogs. Sina could be a serious threat to Tencent in China now. … [Read more...]
