The penetration rate of wearable device in China increased to 47% in 2016 from 32% in 2015, closing in on that of tablets.
Smart watches (49%) are the most popular wearable devices in China to be purchased by Chinese consumers in the next 12 months, followed by smart bands. Consumers between 25 years old and 44 y-o are the main target age group for buying smart watches in China, accounting for 65%.
Related e-book for CIW Premium subscribers: China mobile trends 2017
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