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You are here: Home / Wearable devices reached 47% penetration in China in 2016

Wearable devices reached 47% penetration in China in 2016

December 19, 2016 By CIW Team

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The penetration rate of wearable device in China increased to 47% in 2016 from 32% in 2015, closing in on that of tablets.

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Smart watches (49%) are the most popular wearable devices in China to be purchased by Chinese consumers in the next 12 months, followed by smart bands. Consumers between 25 years old and 44 y-o are the main target age group for buying smart watches in China, accounting for 65%.

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Related e-book for CIW Premium subscribers: China mobile trends 2017

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Filed Under: Technology Tagged With: mobile, smart watch, tablet, wearable device

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