WeChat officially launched full-screen card ad on WeChat Moments on 25 June 2018. Such full-screen card ads combine card content with video. Visual impact would be greatly improved. Meanwhile, Moment ads can be presented in portrait mode for the first time, which makes it easier to create an immersive experience for users.
From basic ad format, selection card, polling card, to festival designated flipping card, WeChat constantly blazes new trials for a better social advertising format in the recent year.
Outside perfect combination of content and video catches your eyes
Full-screen card ads enlarge the ad, making it more visible and eye-catching. The innovative BMW X2 takes a new look at WeChat Moments, giving a perfect example of simulated "X2 Moment".
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