DingTalk, Alibaba's enterprise communication and collaboration platform, is the top rising mobile app in the 100M-500M MAU group in March 2020.
The monthly active users of DingTalk skyrocketed to 288 million in March 2020 from 47 million in March 2019, an increase of 513% YoY. The average monthly usage hours also grew sharply by 570% YoY to 15.4 hours. It saw 61.87 million new installs in March 2020, an increase of 436% YoY according to data from QuestMobile.
DingTalk saw higher growth in female users; the female users ratio increased to 52.5% in March 2020 from 42.6% a year ago.
DingTalk Users by Age Group
DingTalk has seen faster users' growth from lower-tier cities in China.
DingTalk users by city tiers
DingTalk users by online consumption capacity
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