China's grocery B2C e-commerce transactions totaled 544.94 billion yuan in 2019 and are estimated to exceed 1.38 trillion yuan by 2022.
74.8% of the market is dominated by mainstream e-commerce platforms such as Taobao, JD, Pinduoduo while the grocery vertical e-commerce platforms have a 25.2% market share.
Grocery e-commerce's penetration among China's internet users has grown from 2% in 2017 to 4.2% in 2019.
The number of grocery e-commerce users reached 47.46 million in Q1 20...
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