Recently, Alibaba has set up an MMC business unit to focus on the community group buying business, integrating the community group buying business of Lingshoutong and Hema Jishi. The business group leader is a partner at Alibaba Dai Shan, who is the eleventh employee of Alibaba and also the president of Alibaba's B2B business group.
MMC business unit now has a total number of 2,000 employees.
Previously, Alibaba had a number of teams trying to do community group buying businesses, including Cainiao Yizhan, Lingshoutong, Hema Jishi, Ele.me, etc. Now Alibaba finally made up its mind to concentrate on the battle of community group buying.
At the internal meeting that announced the adjustment on March 1 2021, Dai Shan said that there would be no upper limit on the investment in commun...
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