China’s e-commerce retail sales are expected to increase by 42.1% to US$672.01 billion, accounting for over 40% of the global e-commerce retail sales in 2015 estimated by eMarketer. The e-commerce market in 2018 is expected to reach US$1.57 trillion according to eMarketer. China has become the world’s largest e-commerce market.
Search Results for: double 11 2018
Chinese online shoppers prefer to take advantage of the occasional promotions to buy imported goods; and, they also prefer imported goods at promotions, accounting for 65% of online FMCG (fast-moving consumer goods) sales according to Bain & Company and Kantar Worldpanel research.
China, as the biggest digital market in the world, its online retail market keeps growth with an increase of 25% YoY, estimated by Bain & Company. And, the growth rate of China online B2C retail market is 3 times higher than overall China retail market. By 2018, half of the revenue of China online retail market […]